Banksy thinks GUESS has upped his artwork for his new clothing line, so he’s encouraging his fans to steal the clothes again.
The artist, anonymous to the fashion company on Nov. 18, posted a message, “Watch out all thieves. Please go to GUESS on Regent Street. They helped themselves to my art without asking, How could it be wrong for you to do the same to their clothes?”
Banksy’s post includes a photo of the GUESS store in London, which has a window display of T-shirts and jackets emblazoned with the Thug for Life bunny. Behind the clothes is an explosive version of Banksy’s famous depiction of a man throwing flowers.
According to the BBC, the group was created in collaboration with Brandalised, a company that has a license to sell Banksy’s work to fans, so it appears GUESS’ move was legal. When the company debuted the clothing line earlier this month, PR officer Paul Marciano said, “Banksy’s graphics have had a massive impact reverberating throughout popular culture. This new collection with Brandalised is a way for fashion to show its gratitude.”
However, after Banksy’s publication, he closed the London store, covered the collection’s display window, and hired security to guard the entrance.